About Lucas Rappart — Product Designer in Switzerland

About Lucas

8 years turning product ideas into businesses that scale.

I’ve been designing for the web since 2017. I started by learning both development and design, working first as a front-end integrator and web designer, then moving into product design and UX — where I found my long-term focus. After years working with major companies in Switzerland, I went freelance.

Today, I partner with startups and global organizations across Switzerland, France, Germany, and the US on design systems, prototyping, UX/UI, and product strategy. I gravitate toward projects with real stakes — intellectually demanding, business-critical, designed to make an impact.

My approach combines ROI thinking with deep user understanding. The goal isn’t beautiful screens; it’s products that create real value for both the people using them and the business behind them. I refuse to operate as a pure executor — someone you brief, who delivers, and disappears. I work as a partner, invested in the outcome.

Personally, I split my time between Switzerland and Bangkok. Outside of design, I spend my time on a skateboard, reading philosophy, having long conversations about ideas, and exploring how economies and people shape the world.

Three things guide how I work: transparency, honesty, and a stubborn drive to see projects succeed.

A decade, six turns, one thread.

[2016]
Off to Australia, no plan.
Working holiday — farms, hostels, restaurants. No design work yet. Two years of doing twenty different jobs that taught me more about how the world actually works than school ever did.
[2018]
Bootcamp in Barcelona, freelance from Singapore.
Three months of design fundamentals, then I packed my laptop and went freelance from Asia. The first contracts were small — landing pages, early-stage app screens — but the curiosity for product had clicked in.
[2019]
In-house at a Swiss marketplace.
Joined the design team to work on the design system and ship improvements across a high-traffic consumer platform. First real exposure to design at scale: tokens, governance, cross-team consistency.
[2021]
Designer at a hospitality group.
Owned the design system and the end-to-end product experience for the group's digital surface. Smaller team, more responsibility, faster iteration cycles.
[2022]
Independent — founders and corporate teams.
Sprints, design systems, and UX/UI work for SaaS and service businesses — including engagements with Nestlé, Dentsply Sirona, Mercedes, and a handful of international Series A startups. Started seriously exploring AI as a design partner along the way.
[Now]
Design Partner + ADPList mentor.
Based in Switzerland, working with founders and design leads across Europe and the US. Since April 2023, I've mentored 150+ designers on ADPList — many of them navigating the same self-taught path I once took.

Values & Work Philosophy.

[01]

Transparent

You see the work, the reasoning, and the doubts. I'd rather flag a friction early than have you discover it at handoff. Whatever helps you decide faster, I share — opinions included.

[02]

Direct

Communication is results-led, not political. If the spec is wrong, I'll push back. You're not paying me to tell you what you want to hear — you're paying me to ship the right thing.

[03]

Fast

Decisions over ceremonies. Test before debating. I'm valued for shipping early and iterating, not for waiting on a consensus that never comes.

[04]

Accountable

I own the outcome, not just the deliverable. Commitments held, attention to detail at the pixel and at the system level. If something breaks, it's mine to fix.