Product & UX Designer focused on Business Growth.

Product Design & UX Consultant since 2017, currently based in Lausanne, Switzerland, helping founders and enterprises design, validate, and shipping user centered Websites and Applications.

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Start a Project

Start Discussion 👋

Services

Strategy, Design, Execution.
Done Right.

Product Clarity & UX Strategy

I help you prioritize what matters, align your team, and design around user behavior — so you stop guessing and start making confident product decisions.

Stakeholder interviews

Workshop facilitation

UX audit

Competitive Benchmark

User journey

Jobs-to-be-Done

Product Clarity & UX Strategy

I help you prioritize what matters, align your team, and design around user behavior — so you stop guessing and start making confident product decisions.

Stakeholder interviews

Workshop facilitation

UX audit

Competitive Benchmark

User journey

Jobs-to-be-Done

Product Clarity & UX Strategy

I help you prioritize what matters, align your team, and design around user behavior — so you stop guessing and start making confident product decisions.

Stakeholder interviews

Workshop facilitation

UX audit

Competitive Benchmark

User journey

Jobs-to-be-Done

Product Clarity & UX Strategy

I help you prioritize what matters, align your team, and design around user behavior — so you stop guessing and start making confident product decisions.

Stakeholder interviews

Workshop facilitation

UX audit

Competitive Benchmark

User journey

Jobs-to-be-Done

User Interface & Prototyping

From wireframes to final UI and reusable components, I design clean, consistent experiences your dev team will love and your users won’t have to think about.

Interface Design

Design Systems

Documentation & Handoff

AI-Driven Prototyping

Branding

Interactions

User Interface & Prototyping

From wireframes to final UI and reusable components, I design clean, consistent experiences your dev team will love and your users won’t have to think about.

Interface Design

Design Systems

Documentation & Handoff

AI-Driven Prototyping

Branding

Interactions

User Interface & Prototyping

From wireframes to final UI and reusable components, I design clean, consistent experiences your dev team will love and your users won’t have to think about.

Interface Design

Design Systems

Documentation & Handoff

AI-Driven Prototyping

Branding

Interactions

User Interface & Prototyping

From wireframes to final UI and reusable components, I design clean, consistent experiences your dev team will love and your users won’t have to think about.

Interface Design

Design Systems

Documentation & Handoff

AI-Driven Prototyping

Branding

Interactions

Development

I bring your designs to life in Webflow with clean, responsive builds, easy handoff, and performance-first execution. Ideal for founders who want full control, fast.

Responsive Website

Landing Page

Mobile Apps

SaaS

Webflow Development

Framer Development

Development

I bring your designs to life in Webflow with clean, responsive builds, easy handoff, and performance-first execution. Ideal for founders who want full control, fast.

Responsive Website

Landing Page

Mobile Apps

SaaS

Webflow Development

Framer Development

Development

I bring your designs to life in Webflow with clean, responsive builds, easy handoff, and performance-first execution. Ideal for founders who want full control, fast.

Responsive Website

Landing Page

Mobile Apps

SaaS

Webflow Development

Framer Development

Development

I bring your designs to life in Webflow with clean, responsive builds, easy handoff, and performance-first execution. Ideal for founders who want full control, fast.

Responsive Website

Landing Page

Mobile Apps

SaaS

Webflow Development

Framer Development

process

Process

process

Designed to be easy.
Built to Grow with You.

Designed to Be Easy.
Built to Grow With You.

Not sure what you need yet?

Start with a strategy session — I’ll help you prioritize, map the opportunities, and define what actually needs to get built.

Book a Chat with Lucas

Start Discussion 👋

Not sure what you need yet?

Start with a strategy session — I’ll help you prioritize, map the opportunities, and define what actually needs to get built.

Book a Chat with Lucas

Start Discussion 👋

1. Start with Clarity. Win with Strategy.

Let’s talk. In 20 focused minutes, we’ll unpack your biggest product challenges, uncover hidden UX opportunities, and map out what would actually move the needle. Honest talk, No commitment. Just sharp insights and a clear plan forward.

1. Start with Clarity. Win with Strategy.

Let’s talk. In 20 focused minutes, we’ll unpack your biggest product challenges, uncover hidden UX opportunities, and map out what would actually move the needle. Honest talk, No commitment. Just sharp insights and a clear plan forward.

1. Start with Clarity. Win with Strategy.

Let’s talk. In 20 focused minutes, we’ll unpack your biggest product challenges, uncover hidden UX opportunities, and map out what would actually move the needle. Honest talk, No commitment. Just sharp insights and a clear plan forward.

1. Start with Clarity. Win with Strategy.

Let’s talk. In 20 focused minutes, we’ll unpack your biggest product challenges, uncover hidden UX opportunities, and map out what would actually move the needle. Honest talk, No commitment. Just sharp insights and a clear plan forward.

2. Smart Sprints, Real Results.

We work in focused design cycles — from UX flows to polished UIs — with constant feedback and rapid prototyping. Every iteration is tested, validated, and aligned with your product and growth goals.

2. Smart Sprints, Real Results.

We work in focused design cycles — from UX flows to polished UIs — with constant feedback and rapid prototyping. Every iteration is tested, validated, and aligned with your product and growth goals.

2. Smart Sprints, Real Results.

We work in focused design cycles — from UX flows to polished UIs — with constant feedback and rapid prototyping. Every iteration is tested, validated, and aligned with your product and growth goals.

2. Smart Sprints, Real Results.

We work in focused design cycles — from UX flows to polished UIs — with constant feedback and rapid prototyping. Every iteration is tested, validated, and aligned with your product and growth goals.

3. An Embedded Design Ally.

As your product evolves, so does our collaboration. I plug into your team, async or in-sync, providing strategic input, feature design, and experience optimization, month after month.

3. Product Design Partner that grow with you

As your product evolves, so does our collaboration. I plug into your team, async or in-sync, providing strategic input, feature design, and experience optimization, month after month.

3. An Embedded Design Ally.

As your product evolves, so does our collaboration. I plug into your team, async or in-sync, providing strategic input, feature design, and experience optimization, month after month.

3. An Embedded Design Ally.

As your product evolves, so does our collaboration. I plug into your team, async or in-sync, providing strategic input, feature design, and experience optimization, month after month.

selected case studies

Design that drives clarity, adoption, and growth at every scale

From fast-moving startups to global enterprises, these case studies show how thoughtful design solves complex product challenges and delivers measurable results.

Dentsply Sirona

Improved adoption and ordering speed by redesigning a high-friction interface used in dental labs.

View Case Study

View Case Study

Dentsply Sirona

Improved adoption and ordering speed by redesigning a high-friction interface used in dental labs.

View Case Study

View Case Study

Dentsply Sirona

Improved adoption and ordering speed by redesigning a high-friction interface used in dental labs.

View Case Study

View Case Study

Foodhack

Improved product flow to reduce drop-off and align both sides of the fundraising experience.

View Case Study

View Case Study

Foodhack

Improved product flow to reduce drop-off and align both sides of the fundraising experience.

View Case Study

View Case Study

Foodhack

Improved product flow to reduce drop-off and align both sides of the fundraising experience.

View Case Study

View Case Study

Foodhack

Improved product flow to reduce drop-off and align both sides of the fundraising experience.

View Case Study

View Case Study

Ready to turn friction into traction?

Design is a strategic advantage. Let’s use it like one.

Book a Chat with Lucas

Start Discussion 👋

🇨🇭 Based in Lausanne, Switzerland, working globally.

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© 2025 Cliché. All rights reserved.

°C

Ready to turn friction into traction?

Design is a strategic advantage. Let’s use it like one.

Book a Chat with Lucas

Start Discussion 👋

🇨🇭 Based in Lausanne, Switzerland, working globally.

© 2025 Cliché. All rights reserved.

°C

Ready to turn friction into traction?

Design is a strategic advantage. Let’s use it like one.

Book a Chat with Lucas

Start Discussion 👋

🇨🇭 Based in Lausanne, Switzerland, working globally.